GameFi stands for equality, producing great projects that can fit any gender. However, skeptics claim the industry is male-oriented. Hold on tight; we’ll check whether it is true!
Male Domination
Gaming has always been regarded as a ‘masculine’ industry, but market research shows the situation has changed: women are now just 2% less involved in gaming than men. Meanwhile, in GameFi, studies say men make up 95% of the playing audience, and big media, such as CoinTelegraph, agree that the problem exists. Let’s find out its causes and depict the potential solutions.
Causes And Solutions
The leading causes of women’s deficit include the men-serving gameplays, characters, and storylines. Next, they tend to lack access to relevant gadgets and knowledge about blockchain gaming. Then, they are less prone to risk financially acquiring assets, etc. Last but not least, they know the general gaming stereotypes about gender-related discrimination and don’t want to face it.
Aesthetics
The report from The Female Quotient shows that aesthetics is the crucial factor influencing women in choosing games. To introduce them to GameFi, there should be more catchy titles with snatches, visuals, storylines, characters, and plots.
Accessibility
Theresia Le Battistini, CEO and founder of Fashion League, claims that “women like to play games on mobile, as there is a low barrier to entry.” Considering that 62% of people install a game on their phone within the first week of having it and the gender split of mobile gamers is 51% for women and 49% for men, making GameFi projects fit for smartphones can encourage more women to join it.
At the same time, women are less aware of blockchain and blockchain gaming than men. They may not know its mechanics and benefits. To solve the problem, GameFi should be represented to a broader audience via collaborations on women-oriented products.
Finances
According to Yat Siu, the co-founder and executive chairman of Animoca Brands, women have a “tendency for greater financial responsibility.” Thus, they “can truly enjoy blockchain gaming.”
Meanwhile, women are generally regarded as more financially-cautious than men. So, to make GameFi more attractive to them, its money aspect should be more transparent, less risky, and Ponzi-free. Hopefully, most blockchain gaming projects will do their best to meet these criteria.
Discrimination
Discrimination in gaming still exists, and women don’t want to go through it. Anonymization, typical for decentralized GameFi projects, may seem to be a solution, but it is still about hiding one’s identity instead of embracing it courageously. Thus, blockchain games must create friendly communities of like-minded people and creators should introduce more women-oriented titles such as Fashion League and Power Of Women: Genesis.
Conclusion
GameFi is a perfect industry for high-quality equality, especially now, when it is being fiercely upgraded and adapting to the next-gen players’ needs. We hope many women will enjoy it soon, earning crypto, having fun, facing no problems, and bringing GameFi to the next level!
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